About The Book

How to Earn Money in Retirement
Jim Green

This book looks at money-making ideas after retirement with a strong focus on business opportunities online. The book suggests ways to market your business successfully such as email marketing and niche marketing.

Articles & Resources

About the Author

Jim Green - Jim Green set up his own successful internet business when he retired. In this book he draws on that success, together with 50 years of conventional commercial experience, to provide you with all the information you need to devise your own strategy for earning money in retirement.

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How to Earn Money in Retirement

Below is the chapter list for "How to Earn Money in Retirement". Click any of the chapter headings to read the full text of that chapter online

 
  1. Preface
  2. Turning Retirement Into Profitable Activity How Do We Go About Creating Profitable Activity?; Entrepreneurship And The Retiree; Highlighting The Advantages; Evaluating The Drawbacks; So What’s On Offer For The Enterprising Retiree?;
  3. Making Your Lifetime Knowledge Work For You Writing A Book On Your Know-How; What You Must Do To Make Your Project A Reality; Considering The Electronic Alternative; So, You Don’t Want To Write A Book?;
  4. How To Create Your Own Money-Making Ideas Go Online For Initial Research; Converting Hobbies Into Retirement Earners; Making Money From What You Love Doing; Ten Popular Retirement Hobby Earners; Rolling Out Opportunities From Other People’s Ideas; Idea Format: List The Things You Want To Improve;
  5. Creating Residual Income Streams Why Creating Residual Income Offline Is Restrictive; Why There Are More Opportunities Online; Why Countless Millions Are Hooked On The Internet; Marketing Your Own Information Products; Marketing Other People’s Produce;
  6. Starting An Offline Business In Retirement How Strong Is Your Commitment?; Would You Be Capable Of Making Your Own Decisions?; Could You Plan Ahead To Cope In All Kinds Of Weather?; Do You Possess Good Interpersonal Skills?; Would Your Spouse/Partner Support Your Decision?; Can You Afford To Invest
  7. Why Online Is Faster, Easier And Less Stressful Trim Start-Up Costs To The Bare Minimum; Set Working Hours To Suit Your New Lifestyle; How Your Website Can Take Orders While You Sleep; Why There’s 365 Day Non-Stop Trading In Cyberspace; How Your Local Store Does Business Internationally; How You’ll Comp
  8. How To Create Passive Income In Cyberspace Become A Master Of The Unexpected; What Was Santa Doing In A Boat?; Give It All Away For Free; Simulate The Postal Bargains Technique; Questions Arising; How It Works; Where You Find Sources Of Supply; What’s In It For You?; What’s Required Of You?; Join A
  9. Twenty Ways To Use Your Computer To Make Money 1 – Make Money From Other People’s Know-How; 2 – Run Your Own Cyerspace Ad Agency; 3 – Become A Clip Art Specialist; 4 – Offer A Home-Based Desktop Publishing Service; 5 – Create, Register, Auction Off Domain Names; 6 – Provide A Product Endorsement Servic
  10. Get Paid To Express Your Opinions Online
  11. Turning Retirement Planning Into A Profitable Pursuit Could You Make Money Out Of The New Concept Of Retirement?; Engage In A Free ‘taster’ To Evaluate This Opportunity; Individual Coaching; Couples Coaching; Group Coaching; Teleclass Training Materials; Free Additional Marketing And Support; One-Off Cost For
  12. Why So Many Retirees Use Ebay To Make Money Gaining An Edge On Online Auction Competitors; The Essentials For Getting Started; Deciding What To Sell On Ebay; Finding Your Niche Market; Choosing A Category Or Categories; Keeping Track Of Your Auctions; Why A Picture Is Worth A Thousand Words On Ebay;
  13. Why Some Retirees Opt For Affiliate Reselling What Is Affiliate Reselling?; The Benefits Of Participation; How Affiliate Reselling Works In Practice; Why Mlm Isn’t A Dirty Word On The Internet; Undertake An Objective Overview; Reviewing 10 Proven Opportunities; Why It’s Best To Cast The Net Wide; What
  14. Why Niche Marketing Works Best Why The Major Dot Coms Bombed; Why Most Online Businesses Fail Before They Begin; What Is It That People Want Most From The Internet?; How Niche Nous Spawned A 50-Year Career For Joe Loss; How To Identify An Easy-To-Target Niche Market; How To Find A Produ
  15. How To Promote Your Produce Online Fourteen Key Factors That Combine To Guarantee Effective Online Promotion; Eight More Building Blocks To Attract Customers;
  16. Why Choosing Your Own Domain Name Is Essential The Importance Of Having Your Own Domain Name; How To Choose Domain Names;
  17. Mini- V. Maxi-Websites The Perfect Vehicle For E-Books And Software; The Advertorial Nature Of The Mini-Site; Creating The Basic Components For Your Sales Letter; Accessing All-In-One Solution Software; The Perfect Hosting Service For Your Mini-Sites; How A Single Mini-Site Can
  18. Why Keywords Are Central To Successful Promotion Target The Right Keywords And Your Traffic Skyrockets; How People Conduct Keyword Searches; Why Targeting Niche Keywords Brings Instant Results; The Program That Helped Generate 839 Top Spots; How Keywords Impact On Sales; Free Tools To Assist In Locating
  19. How To Create Content-Rich Pages For Your Website Why Words, Not Graphics, Make Interesting Content; So You Reckon This Is All New To You?; So What’s So Different About Writing Web Copy?; Seventeen Vital Factors Pointing The Way To Good Web Writing; Encouraging Interaction With The Reader; Lacing The Text
  20. Smart Pages And How To Use Them What Exactly Are ‘smart’ Pages?; How Difficult Are They To Create?; This Tool Claims To Have All The Answers; Are Smart Pages As Clever As They’re Cracked Up To Be?; Alternative Software For Generating Smart Pages;
  21. How To Avoid Search Engine Positioning Mistakes Optimising Your Site For The Wrong Keywords; Putting Too Many Keywords In The Meta Tag; Repeating The Same Keyword Too Many Times; Using Hidden Text; Creating Pages Containing Only Graphics; Adding Keyword-Rich Text To The ‘noframes’tag; Using Page Cloakin
  22. Flooding Your Site With Low And No-Cost Traffic Pay-Per-Cuck (Ppc) Search Engines; Newsgroup, Forum, And Mailing List Participation; Trading Links With Other Websites; Writing Articles For Ezines And Magazines; Using Cgi Traffic Plug-Ins On Your Site; The Power Of Free Press Releases;
  23. Why You Must Test-Market Every Task You Undertake Are You Investing Or Gambling In Your Niche Retirement Opportunity?; Determining How Much To Spend On Website Visitors; Adding Up Your Income And Unique Visitors; Setting Up A Website Tracking System; Using A Free Counter For Each Page; Installing A Cgi Pr
  24. How To Use Digitised Books To Sell Your Expertise Creating Your Own Digital Information Produce; Creating Virtual Book Covers Automatically; Devising The Strategy For Sales And Distribution; Why It Pays To Give E-Books Away For Free; When You Choose To Sell Someone Else’s Produce; How To Create Your Own S
  25. Exploiting The Amazing Power Of Articles Where To Start?; Writing Your First Article For Distribution; Worst-Case Scenario For Published Articles; Where To Submit Your Article Output For Free; This Software Does It All Automatically; Using Press Releases For Distribution;
  26. The Power Of Linking To Other Websites Ten Easy Steps For Building Your Link Popularity; How Reciprocal Linking Increases Website Efectiveness; Combining Articles And Links To Create A Traffic Virus; Combine Links With Resources And You’re On To A Winner;
  27. What You Should Know About Email Marketing Bulk Email V. Opt-In Email; Exposing The Myths About Opt-In Email; Twelve Common Email Mistakes To Avoid; Twelve Mistakes That Will Sabotage Any Email Campaign; Five Ways To Earn More Using Email;
  28. Why You Should Create Your Own Newsletter Common Goals All Newsletter Publishers Share; Two Secrets That Convert Your Ezine Into A Cash Machine;
  29. The Power Of List Building To Assemble A Bank Of Prospects
  30. Converting Prospects Into Customers Ten Reasons Why People Won’t Buy From You; The Golden Rule Of Selling;
  31. How To Accept Credit Card Payments Personal Preferences;
  32. How To Point-And-Click Your Way To Retirement Profits Marlon Sanders’ Marketing Dashboard; Michael Green’s Howto Promote A Product;
  33. What Will The Future Hold For Online Trading? What Some Famous People Had To Say About Innovation; Twenty-Nine Questions Raised In 378 Internet Marketing Predictions;
  34. Checklist For Getting It All Together Choosing A Profitable Pursuit In Retirement; Putting Your Lifetime Knowledge To Work; Evolving Your Own Money-Making Ideas; Creating Residual Income Streams; Starting An Offline Business In Retirement; Choosing Online As The Route For Your Venture; Creatin